Job Detail

Responsibilities
- Be the owner of HOMA digital presence and positioning
- Design digital media strategies that generate leads for HOMA sales team
- Maintain a strong online company voice through social media, by nourishing communication on our company official platforms (Facebook, Instagram, TikTok, Youtube, and LinkedIn, Pinterest,
and any others platforms that fit with the market trends)
- Liaise with Marketing, Sales and Product development teams to ensure brand consistency
- Suggest and implement direct marketing methods to increase profitability
- Monitor KPIs: from traffic acquisition, to cost per lead and customer lifetime value with a
scientific A/B test approach
- Stay up-to-date with digital media developments


Requirements
- A minimum of 2-3 years of work experience as a Digital Media Specialist or Digital Marketing Manager
- Solid knowledge of Google Analytics, Google AdWords, Facebook Advertising Editor or other biddable platform
- A solid understanding of both pull (SEA, SEO, Affiliate) and push (FB, TikTok, Programmatic) digital channels
- A structured and analytical mindset
- An ability to multitask and perform under tight deadlines
- Strong verbal and written communication skills
- BSc degree in Marketing, Digital media or relevant field